As a small business owner, your goal for advertising and marketing is probably to get more customers – or at least to get in front of them so when it comes time to buy or make an appointment, your business
Every week I have online video calls to catch-up with clients and teams. Sometimes it feels like certain people dominate the conversation and others don’t feel comfortable speaking up. These types of communication issues via remote conversations are actually normal.
For local businesses, the community is a critical component of their success. Retailers and restaurants understand this implicitly, of course, and even those businesses focused more on the wider world still have a considerable attachment to the place or places in which